GoPlay
BRAND
EXPONENT
INDUSTRIES
Skincare/ Cosmetics
SERVICES
Brand Identity
3D Render of products
3D Ads
CGI UGC AD
PROBLEM
Traditional skincare visuals often fail to capture the innovation behind clinically formulated products. Exponent’s unique powder-meets-serum system demanded a visual language that could communicate both science and luxury — without relying on conventional beauty clichés or overused imagery.
SOLUTION
We developed a 3D-driven, AI-enhanced visual ecosystem that showcases Exponent’s precision skincare in a way that feels modern, elevated, and rooted in efficacy. From dynamic ingredient animations to editorial-grade product renders, every asset was designed to embody Exponent’s core promise: potent skincare, simplified.
3D Animation Commercial
A cinematic visual narrative brought Exponent’s innovation to life blending science, nature, and beauty in a cohesive motion sequence. Each shot was art-directed to highlight the product’s precision formulation and elegant delivery system, using slow camera movements, material realism, and ambient lighting to evoke a sense of clinical luxury.
35%
INCREASE IN WEBSITE TRAFFIC
25%
BOOST IN SOCIAL MEDIA FOLLOWERS
15%
UPLIFT IN PRODUCT SALES
AI Models
We leveraged advanced AI generation tools to explore visual concepts, accelerate creative testing, and craft photorealistic compositions. These models allowed us to simulate lighting, texture, and product interaction with scientific precision — all while maintaining the brand’s refined aesthetic.
3D Renders for Product
Each render is meticulously crafted to highlight the precision, purity, and performance of Exponent’s formulations. From clean studio compositions to conceptual science-driven visuals, these assets fuse product realism with artistic storytelling designed to elevate perception and drive engagement across digital platforms.
Scroll Stopers
Strategically designed visuals and motion crafted to pause the scroll and spark curiosity. Each frame combines science-backed elegance with visual clarity turning attention into interest.
